Lead on, Shrek!
by Thomas A. Visel
The pre-release version of Neuric Technologies’ brain was demonstrated to executives of Dreamworks and of Activision, with the suggestion that a brain could be configured around the temperament and personality of screen characters such as Shrek. The behavior of such a character in mobile media games such as those developed by Activision would be the same as the behavior of the character on the silver screen. Read more…




